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Lawnline Marketing Target Audience

User Segments

Age: 48

Gender: Male

Occupation: Owner, Landscape Design & Build Company

Education: Bachelor's Degree, Business Administration

Age: 39

Gender: Female

Occupation: Owner, Organic Lawn Care Service

Education: Associate Degree, Horticulture

Age: 52

Gender: Male

Occupation: Owner, Arborist & Tree Service

Education: Bachelor's Degree, Forestry

David 'The Landscape King' Miller

David 'The Landscape King' Miller

Age: 48
Gender: Male
Occupation: Owner, Landscape Design & Build Company
Education: Bachelor's Degree, Business Administration
Industry: Landscape Design
Channels: FacebookLinkedInYouTube

Goals

  • To expand his landscape design business into higher-end, commercial projects and increase his average project value
  • To optimize his online presence to attract more qualified leads who value quality and innovative design
  • To build a strong, recognizable brand in his local market that stands out from competitors.

Pain Points

  • Inconsistent lead flow despite significant marketing efforts and past investments
  • Struggling to differentiate his business effectively from less reputable, lower-cost competitors
  • Spending too much time on marketing tasks, detracting from core business operations and client interaction.

Lawnline Marketing Geographic Distribution

Lawnline Marketing primarily serves the United States, operating nationwide from its Florida base. They focus on local geographic signals for their clients.

Top Countries

United States flag

United States

100%
Canada flag

Canada

0%
United Kingdom flag

United Kingdom

0%
Australia flag

Australia

0%
Germany flag

Germany

0%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are typically business owners with 3-4 person households and high income, seeking growth opportunities.

Employment Status

Income Distribution

Education Level

Lawnline Marketing Behavior Analysis

Behavior Profile

Online Presence
Digital Marketing
Online Advertising
Hands-off Approach
Technology Adoption
Website Performance
Search Engine Rankings
Social Media Engagement
Credibility
Networking Events
Learning
Researching
Mobile-friendliness
Customer Acquisition
Industry Understanding
Information Seeking

Device Breakdown

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