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Executive Summary

Launch Collective is a full-service marketing and political consulting firm specializing in branding, public relations, digital marketing, and government affairs. They offer a comprehensive suite of services including campaign management, web development, print media, and automated telephone services. Led by partners Jordan and Dani Mason, Launch Collective boasts a track record of success in both the political and business arenas.

Industries

Marketing and AdvertisingPolitical ConsultingPublic Relations

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Launch Collective Top Products

Brand Positioning

Customer Sentiments

Launch Collective Key Value Propositions

Campaign Management
Digital Marketing
Public Relations
Government Relations

Launch Collective SWOT Analysis

Strengths

Experienced team with political and business expertise.

Strong track record of success in campaigns and earned media.

Comprehensive suite of services catering to diverse needs.

Weaknesses

Limited online presence and brand awareness.

Geographic concentration in Rapid City, SD.

Potential reliance on traditional marketing methods.

Opportunities

Expand digital footprint and social media marketing.

Establish a stronger presence in key political hubs like Washington, D.C.

Develop specialized service packages for emerging industries.

Threats

Competition from established national firms.

Rapid evolution of digital marketing landscape.

Changing political climate and regulations.

Launch Collective operates in the marketing and political consulting industries. They specialize in public relations, branding, digital marketing, government relations, and political campaign management. Their services span various sectors, demonstrating their ability to cater to the diverse needs of businesses, organizations, and political candidates.

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

Launch Collective Target Audience

View Details

Geographic Insights

Launch Collective's primary market is the United States, followed by Canada and other English-speaking countries with developed economies.

Top Countries

United States flag

United States

90% market share

Canada flag

Canada

5% market share

United Kingdom flag

United Kingdom

2% market share

Australia flag

Australia

1.5% market share

Germany flag

Germany

1.5% market share

Launch Collective Audience Segments

Launch Collective targets businesses, political campaigns, and government entities. They offer a wide array of services that suggest they cater to both established organizations and startups seeking to grow their presence. Their political campaign management experience suggests a specific focus on assisting political candidates with their campaigns.

Social Media Usage Across Segments

Data shown in percentage (%) of usage across platforms

Recommended Marketing Strategiesfor Launch Collective

Personalized User Onboarding

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Content-Specific Call-to-Action Optimization

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Leveraged Reciprocity

This strategy encourages clients to leave positive reviews or testimonials in exchange for something of value, such as a discount on their next service. This can build social proof and attract new clients.

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