The digital media and technology journalism industry is dynamic, characterized by rapid technological advancements and evolving consumption habits. It faces challenges from intense competition, ad-blocking technologies, and the need for continuous content innovation across diverse platforms. Monetization primarily relies on advertising and affiliate partnerships, pushing for engagement and unique content offerings.
Total Assets Under Management (AUM)
Digital Advertising Revenue in United States
~205.8 billion USD (2022)
(13.9% CAGR)
- Increased mobile advertising spend.
- Growth in video and social media advertising.
- Rise of retail media networks.
260 billion USD