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JAM IT Target Audience
User Segments
Age: 42
Gender: Male
Occupation: Small Business Owner
Education: Master's Degree, Business Administration
Age: 35
Gender: Female
Occupation: Tech Startup CTO
Education: Master's Degree, Computer Science
Age: 48
Gender: Male
Occupation: IT Consultant
Education: Bachelor's Degree, Information Technology
Antoine Dubois
Goals
- Grow my business through effective digital marketing strategies and a strong online presence
- Streamline IT operations to improve efficiency and reduce overhead costs
- Find reliable and expert IT partners to handle complex technical challenges and allow me to focus on core business functions.
Pain Points
- Lack of in-house IT expertise leads to reliance on generalist staff for technical issues
- Keeping up with rapidly evolving digital trends and cybersecurity threats is a constant challenge
- Difficulty in finding IT solutions that are scalable and affordable for a small business budget.
JAM IT Geographic Distribution
Primarily serving businesses and creatives in France, with a strong focus on the local region around Chasselay, while also targeting some French-speaking countries and other major markets.
Top Countries
France
Belgium
Switzerland
Canada
United States
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily live in 2-4 person households, with a significant portion in the medium to high income brackets, indicating professional clients.
Employment Status
Income Distribution
Education Level
JAM IT Behavior Analysis
Behavior Profile
Device Breakdown
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