Find stats on top websites
Major Markets
United States
Canada
United KingdomSelect a competitor
American Medical Association
American Heart Association
National Institutes of Health
Top Marketing Channels
American Medical Association
- Content Marketing
- Examples: AMA Journal of Ethics,AMA Wire,Physicians' Guide to Healthcare Reform
- Campaigns: Ethics in Medicine Series,Advocacy in Action,Practice Transformation Initiative
- Email Marketing
- Examples: Membership newsletters,Policy updates,CME announcements
- Campaigns: Member Value Campaign,Legislative Action Alerts,CME Spotlight
- Social Media Marketing
- Examples: Facebook posts on health policy,LinkedIn discussions on medical ethics,Twitter updates on legislative advocacy
- Campaigns: AMA Advocacy Campaign,Physician Well-being Initiative,Healthcare for All
Top Sales Channels
- Membership Sales
- Individual physician memberships,Student memberships,Group practice memberships
- Join the AMA,Future of Medicine Membership Drive,Practice-Wide Solutions
- Publication Sales
- JAMA subscriptions,Specialty journal subscriptions,Practice management guides
- JAMA Access Program,Evidence-Based Medicine Collection,Physician Resource Library
- Event Sales
- Annual Meeting registrations,Leadership conference registrations,CME workshop registrations
- AMA Annual Meeting Early Bird,Future Leaders Summit,CME Credit Opportunities
Intersocietal SWOT Analysis
Strengths
Strong brand recognition
Extensive membership base
Influential advocacy arm
Weaknesses
Perceived as slow to adapt
Bureaucratic structure
May not cater to highly specialized niches
Opportunities
Growing demand for physician advocacy
Expansion of digital education
Partnerships with tech companies for health solutions
Threats
Competition from specialty medical societies
Changing healthcare landscape
Physician burnout and declining membership engagement
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