Find stats on top websites
Major Markets
United States
Canada
United KingdomKey Competitors
Select a competitor
Salesforce
HubSpot
ZoomInfo
Top Marketing Channels
Salesforce
- Content Marketing
- Examples: blog posts, whitepapers, e-books
- Campaigns: State of Sales Report, Small Business Success Stories, CRM for Dummies
- Social Media Marketing
- Examples: LinkedIn, Twitter, Facebook
- Campaigns: Dreamforce Highlights, Customer 360 Showcase, Salesforce for Everyone
- Event Marketing
- Examples: Dreamforce, World Tours, local workshops
- Campaigns: Dreamforce Global Event, Salesforce World Tour, Small Business Essentials Series
Top Sales Channels
- Direct Sales (Enterprise)
- dedicated sales reps, account managers, executive briefings
- Strategic Account Growth Program, Customer Success Initiatives, Executive Relationship Building
- Online Sales & Self-Service
- website direct purchase, free trials, product demos
- Start Your Free Trial Today, Salesforce Demo Series, Build Your Own CRM
- Partner Ecosystem
- resellers, consultants, app exchange partners
- Salesforce Partner Program, AppExchange Innovation Challenge, Grow with Salesforce Partners
Incendium Strategies SWOT Analysis
Strengths
Dominant market share
vast product suite
strong brand recognition
extensive partner ecosystem
large customer base.
Weaknesses
Complex pricing
steep learning curve for some products
potential for feature bloat
high cost for small businesses.
Opportunities
Expansion into new industries
AI integration
further development of industry-specific clouds
growing global demand for CRM.
Threats
Intense competition from specialized CRMs
economic downturn impacting enterprise spending
data privacy regulations
open-source alternatives.
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