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IDEO Target Audience

IDEO targets a broad audience, including business leaders, executives, entrepreneurs, designers, and individuals passionate about creativity and innovation. Their services cater to various industries such as consumer products, healthcare, technology, and the public sector, attracting clients who value design thinking and human-centered solutions.

User Segments

IDEO Geographic Distribution

IDEO's primary market is the United States, followed by the United Kingdom and Japan. They have a global presence with growing markets in Europe and Asia.

Top Countries

United States flag

United States

45%
United Kingdom flag

United Kingdom

15%
Japan flag

Japan

10%
Germany flag

Germany

8%
China flag

China

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

IDEO's services are typically sought by individuals from households of 2-4 people, with a majority falling into the medium-to-high income bracket.

Employment Status

Income Distribution

Education Level

IDEO Behavior Analysis

Behavior Profile

Device Breakdown

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