Find stats on top websites
Major Markets
United States
Canada
MexicoSelect a competitor
Centers for Disease Control and Prevention (CDC)
U.S. Department of Agriculture (USDA)
Top Marketing Channels
Centers for Disease Control and Prevention (CDC)
- Social Media Campaigns
- Examples: Facebook, Twitter, Instagram
- Campaigns: COVID-19 Response, Flu Season Awareness, VaxFacts
- Public Service Announcements (PSAs)
- Examples: TV commercials, Radio spots, Online video ads
- Campaigns: Hands. Wash them., Know Your HIV Status, Opioid Overdose Prevention
- Educational Websites & Resources
- Examples: cdc.gov, MMWR (Morbidity and Mortality Weekly Report), Fact Sheets
- Campaigns: Healthy Living Tips, Disease Outbreak Information, Traveler's Health
- Partnerships & Collaborations
- Examples: With state health departments, NGOs, academic institutions
- Campaigns: Community Health Initiatives, Research Collaborations, Global Health Security Agenda
Top Sales Channels
- Grant Funding Opportunities
- Research grants, Program funding, Cooperative agreements
- Public Health Research Grants, Emergency Preparedness Funding, Health Promotion Programs
- Consultation & Technical Assistance
- Guidance on disease control, Epidemiological support, Lab services
- Ebola Response Support, Zika Virus Containment, Foodborne Illness Investigations
- Data & Surveillance Products
- Public health data sets, Research findings, Surveillance reports
- National Health Statistics, Behavioral Risk Factor Surveillance System, Youth Risk Behavior Surveillance System
- Training & Workforce Development
- Fellowships, Workshops, Online courses
- Epidemic Intelligence Service, Public Health Associate Program, Field Epidemiology Training Program
U.S. Department of Health and Human Services (HHS) SWOT Analysis
Strengths
Strong scientific authority and credibility
Broad public trust
Extensive data collection and analysis capabilities
Weaknesses
Can be perceived as slow to respond to emerging threats
Bureaucratic processes
Dependence on federal funding
Opportunities
Leverage digital platforms for faster information dissemination
Expand global health partnerships
Focus on preventative health education
Threats
Misinformation and public skepticism
Budget cuts
Emerging and re-emerging infectious diseases
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