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Hemster targets individuals who value personalized clothing fit and are frustrated with inconsistent sizing in the fashion industry. This includes people who frequently shop online and experience challenges finding the right fit, as well as those who want to extend the life of their existing wardrobe through alterations. Hemster also targets businesses in the fashion industry looking to reduce returns, enhance customer satisfaction, and promote sustainable practices.
Hemster's primary market is the US and Canada, aligning with their service availability and headquarters location. Other potential markets include the UK, Germany, and Australia.
United States
Canada
United Kingdom
Germany
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Hemster's target users are mostly from households of 2 and have medium income levels, indicating a customer base that values both quality and affordability.
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