Find stats on top websites
Google Play Target Audience
User Segments
Age: 17
Gender: Female
Occupation: Student
Education: High School
Age: 20
Gender: Male
Occupation: Part-Time
Education: Associate Degree
Age: 19
Gender: Female
Occupation: Student
Education: High School
Maya, The Mobile Gamer
Age: 17
Gender: Female
Occupation: Student
Education: High School
Industry: Education
Channels: TikTokYouTubeInstagram
Goals
- Discover new and trending mobile games to play with friends
- Find games that offer rich stories and engaging gameplay without excessive pay-to-win elements
- Easily access game updates and new content as soon as they are released.
Pain Points
- Difficulty finding high-quality mobile games amidst a sea of low-quality options
- Annoying in-app ads and aggressive monetization strategies in free games
- Limited storage space on her device preventing her from downloading more games.
Google Play Geographic Distribution
Google Play's primary market is the US, followed by India, indicating strong penetration in both developed and emerging Android markets globally.
Top Countries
United States
20.5%
India
15.2%
Brazil
8.1%
Indonesia
6.7%
Mexico
5.3%
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Google Play users mostly live in 2-4 person households, with a strong presence in the medium-income bracket, reflecting mass-market appeal.
Employment Status
Income Distribution
Education Level
Google Play Behavior Analysis
Behavior Profile
Content discovery
Gaming
Digital consumption
Productivity
Social networking
Shopping
Entertainment
Loyalty programs
In-app purchases
Cross-device usage
Promotions
Updates
Personalization
Parental control
Value seeking
Exploration
Community engagement
Seamless experience
App discovery
Media consumption
Device Breakdown
Transform Your Ideas into Action in Minutes with WaxWing
Sign up now and unleash the power of AI for your business growth
