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Global X ETFs Target Audience

User Segments

Age: 28

Gender: Female

Occupation: Software Engineer

Education: Master's Degree, Computer Science

Age: 32

Gender: Male

Occupation: Marketing Manager

Education: Bachelor's Degree, Marketing

Age: 25

Gender: Female

Occupation: Graphic Designer

Education: Bachelor's Degree, Fine Arts

Sarah Chen

Sarah Chen

Age: 28
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Industry: Technology
Channels: YouTubeLinkedInReddit

Goals

  • Achieve financial independence by 40 through smart investments
  • Continuously learn about cutting-edge technologies and their investment potential
  • Build a diversified investment portfolio that includes sustainable and ethical companies.

Pain Points

  • Finding unbiased and deep-dive information on niche investment opportunities
  • Balancing current lifestyle expenses with long-term investment goals
  • Navigating complex financial jargon and overwhelming market data.

Global X ETFs Geographic Distribution

Primarily focused on the US market (75.0%), with significant backing from South Korea (10.0%) and growing presence in Canada, UK, and Australia.

Top Countries

United States flag

United States

75%
South Korea flag

South Korea

10%
Canada flag

Canada

4%
United Kingdom flag

United Kingdom

3%
Australia flag

Australia

2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from 2-4 person households (75.0%) with high income levels (50.0%), indicating sophisticated and established investors.

Employment Status

Income Distribution

Education Level

Global X ETFs Behavior Analysis

Behavior Profile

Education
Research
Online
Subscribe
Login
Engagement
Decision Making
Timely Updates
Self-Directed
Sophisticated
Client-centric
Due Diligence
Information Seeking
Financial News
Technology Trends
Market Commentary
Social Media Usage
LinkedIn
YouTube
Twitter

Device Breakdown

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