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Gisual offers a real-time outage diagnosis platform specifically designed for telecommunications companies. Their API and web tool helps pinpoint commercial power outages, reducing diagnosis time and enabling faster dispatch times. They boast a 99% accuracy rate and integrate with existing network monitoring systems.
Company : Gisual
Industry : TelecommunicationsNetwork MonitoringOutage Management
Gisual Key Value propositions
Gisual Latest news
Gisual - Diagnose outages with automation
Free Framework: Get access to our Troubleshooting Cheatsheet. Get access to the process that top telecoms use to rapidly and reliably diagnose down devices to ...
Gisual | LinkedIn
Dec 11, 2020 ... We work with some of the top brands in the world including AT&T, Windstream, Frontier and others. Website: https://gisual.com/. External link ...
Gisual - Crunchbase Company Profile & Funding
www.gisual.com/ · 171,856. Highlights. Contacts 13 ... Recent News & Activity. News• Aug 10, 2021 ... Big Data · Software · Telecommunications. Headquarters Regions ...
Cable-Tec Expo 2022 - Gisual inc
... is subject to the cookie policy. Learn More. I agree. Gisual inc. West Chester, PA United States http://www.Gisual.com. Booth: 4073. Send Email. Type your ...
Gisual SWOT Analysis
Strengths
Real-time outage detection with 99% accuracy.Seamless integration with existing network monitoring systems.Visual map interface for easy outage visualization.
Weaknesses
Potential reliance on accurate third-party data for outage detection.Possible challenges in scaling to support a large number of concurrent users during major outages.Limited information available about pricing and subscription plans.
Opportunities
Expand service offerings to include predictive outage analysis.Develop partnerships with utility companies for enhanced data sharing.Target international markets with growing telecommunications infrastructure.
Threats
Competition from established network monitoring and management companies.Rapid technological advancements in the telecommunications industry.Potential for data security breaches and privacy concerns.
Top Marketing Strategies for Gisual
Value-Based Pricing Implementation
Gisual can use value-based pricing to emphasize the significant cost savings their platform provides by automating the diagnosis of commercial power outages. This will attract potential customers who are eager to reduce downtime and improve network reliability, justifying the cost with the demonstrable ROI.
Personalized User Onboarding
Implementing personalized onboarding for new users can ensure they quickly understand the value of Gisual's platform and leverage its features effectively. By tailoring onboarding experiences based on user roles and needs, Gisual can accelerate user adoption and drive engagement, leading to higher satisfaction and retention.
Interactive ROI Calculator
An interactive ROI calculator allows potential customers to quickly visualize the potential savings and benefits of using Gisual. This tool demonstrates the value proposition clearly and helps users understand the return on their investment, ultimately encouraging them to sign up for a trial or purchase a subscription.
Gisual User Persona
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Gisual Geographic and Demographic Insights
Geographic Insights: Gisual's primary market is the United States, with a 60% market share. Canada follows with 15%, indicating a focus on North America. The UK, Germany, and Japan represent other potential markets.
Top Countries
United States
60%
Canada
15%
United Kingdom
10%
Germany
7.5%
Japan
7.5%
Demographic Insights: Gisual's target audience is primarily males aged 35-44 working in technical roles. While there's a female user base, the product appeals more to men in this age group.
Age Distribution
Gender Distribution
Gisual Socio-economic Profile
Household and Income Insights: Gisual's target users typically belong to households of 3-4 people with medium to high income levels, reflecting the demographics of experienced professionals in tech-related fields.
Educational and Employment Insights: Gisual's target users are highly educated, with a majority holding a University or College degree. They are primarily employed full-time, reflecting the professional nature of their roles.
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Gisual Behavioral Insights
Interest-Based Insights: Target users show a strong interest in technology, encompassing cloud computing, cybersecurity, networking, data center infrastructure, the Internet of Things, and 5G.
Technology and Social Media Usage: Users prefer desktop devices, reflecting the technical nature of their work. They are highly active on LinkedIn, followed by Twitter and YouTube, indicating a preference for professional networking and information gathering.
Interests
Device Breakdown
Social Media Usage
Gisual Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| ThousandEyes | 35% | Network Intelligence, Internet Monitoring, Digital Experience Monitoring |
| NetScout | 25% | Service Assurance, Cybersecurity, Network Performance Management |
| Paessler AG | 15% | Network Monitoring, Server Monitoring, IT Infrastructure Monitoring |
