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GBX is a litigation consulting firm that provides expert witness testimony and support to law firms engaged in complex commercial litigation. They specialize in areas such as intellectual property, antitrust, and financial disputes. Their team consists of experienced professionals and academics from leading universities who provide insightful analysis, expert reports, and testimony to support their clients' cases.
Company : GBX
Industry : Litigation ConsultingExpert Witness ServicesCommercial Litigation
GBX Key Value propositions
GBX Latest news
Contact – GBX
[email protected]. +1 (617) 851-4599. Brenda Arnott-Wesson. [email protected]. +1 (905) 895-4392. Career Opportunities. To build a strong ...
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GBX SWOT Analysis
Strengths
Experienced professionals and academicsSpecialization in complex commercial litigationStrong network in legal and academic circles
Weaknesses
Potential dependence on a limited number of expert witnessesLimited online presence and marketing effortsGeographic concentration (potential)
Opportunities
Expand into new practice areas and industriesDevelop online marketing and thought leadershipEstablish strategic partnerships with law firms
Threats
Competition from larger consulting and expert witness firmsEconomic downturn impacting litigation spendingChanges in legal landscape or demand for expert witnesses
Top Marketing Strategies for GBX
GBX User Persona
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GOALS
Frustrations
GBX Geographic and Demographic Insights
Geographic Insights: GBX's primary market is the United States, followed by Canada. Other potential markets include the United Kingdom, Australia, and Germany.
Top Countries
United States
60%
Canada
15%
United Kingdom
10%
Australia
5%
Germany
5%
Demographic Insights: GBX's target audience is primarily males aged 35-54, reflecting the demographics of experienced legal professionals in leadership roles.
Age Distribution
Gender Distribution
GBX Socio-economic Profile
Household and Income Insights: GBX's target audience typically falls within higher income brackets and lives in households of 3-4 individuals.
Educational and Employment Insights: GBX primarily targets highly educated professionals, with a majority holding postgraduate degrees and engaged in full-time legal practice.
Households Size
Income Distribution
Education Level
Employment Status
GBX Behavioral Insights
Interest-Based Insights: GBX's target audience is interested in legal technology, cybersecurity, data privacy, and financial matters related to mergers, acquisitions, and investments.
Technology and Social Media Usage: GBX's audience primarily uses LinkedIn and Twitter for professional networking and prefers desktop devices for consuming content.
Interests
Device Breakdown
Social Media Usage
GBX Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| NERA Economic Consulting | 25.5% | Economic Consulting, Litigation Support, Expert Testimony |
| Charles River Associates | 20% | Economics & Finance, Litigation & Regulatory, Business Strategy |
| FTI Consulting | 18.5% | Corporate Finance & Restructuring, Forensic & Litigation Consulting, Strategic Communications |
