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Global Business Barometer Target Audience

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User Segments

Global Business Barometer Geographic Distribution

The business sees the majority of its users in developed economies with a strong interest in sustainability. The US is the leading market, followed by the UK and Canada.

Top Countries

United States flag

United States

35%
United Kingdom flag

United Kingdom

15%
Canada flag

Canada

10%
Germany flag

Germany

8%
Australia flag

Australia

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The majority of users fall within the 'Medium' income bracket and have households of 3-4 people, suggesting a focus on established professionals and families.

Employment Status

Income Distribution

Education Level

Global Business Barometer Behavior Analysis

Behavior Profile

Device Breakdown

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