frog : Market and Competitor Analysis

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frog, part of Capgemini Invent, is a global creative consultancy that partners with businesses to drive innovation and transformation. They offer services such as strategy consulting, design thinking, product development, digital transformation, and organizational change management. frog aims to help companies create meaningful customer experiences, develop new products and services, and adapt to the ever-evolving digital landscape.

Company : frog

Industry : Design & Innovation ConsultingDigital TransformationCustomer Experience (CX)

Major Markets

United States

Germany

United Kingdom

Key Competitors

IDEO

McKinsey & Company

Boston Consulting Group

frog Key Value propositions

Design-Led Innovation

Digital Transformation Expertise

Customer-Centric Approach

Global Reach and Industry Experience

frog Latest news

frog | LinkedIn

Download frog's latest report 'The New Rules of Engagement' to discover ... important feedback from real customers in the heart of London. Learn more ...

Trends 2021: Three Scenes from the Future | frog, part of Capgemini ...

Rather, designers will lead the way to building a new consumer paradigm, one where a product's story is as important as its price tag. “Countries around the ...

How to Prevent Design from Killing Your Company | by frog | Medium

Apr 14, 2016 ... By Ethan Imboden ... Originally published at designmind.frogdesign.com.

frog design - iF Design

https://www.frogdesign.com/. General. FAQsDownloadable MaterialGeneral TermsRaffle TermsLegal NoticeData Privacy StatementCookie Policy. Company. my iFNewsroom ...

frog SWOT Analysis

Strengths

Strong brand reputation and industry recognitionGlobal presence with a diverse client portfolioMultidisciplinary team with expertise in design, technology, and business

Weaknesses

High consulting fees may not be suitable for all businessesPotential for project scope creep and budget overrunsDependence on key personnel and potential talent attrition

Opportunities

Expanding into emerging markets with high growth potentialDeveloping new service offerings leveraging emerging technologiesStrategic partnerships and acquisitions to enhance capabilities

Threats

Intense competition from established consulting firmsEconomic downturns impacting client spending on consulting servicesRapid technological advancements requiring continuous adaptation and innovation

Top Marketing Strategies for frog

Content Marketing & Thought Leadership

Establish frog as a thought leader in innovation and transformation by creating valuable content, like white papers, case studies, and webinars. This strategy will attract potential clients seeking expert guidance and build trust in frog's capabilities.

Strategic Partnerships & Ecosystem Building

Collaborate with complementary businesses like technology providers, research institutions, and industry associations. This will expand frog's reach, access new client segments, and enhance its value proposition by offering a comprehensive solution.

Leverage Capgemini's Global Network

Capitalize on Capgemini's extensive network of clients, industries, and resources to accelerate frog's growth. This strategy will provide access to a broader market, unlock cross-selling opportunities, and enhance frog's brand visibility.

Apply these strategies to your business with just one-click at Waxwing.ai

frog User Persona

Name:

Sarah Thompson

Age :

42

Gender :

Female

Occupation :

Chief Marketing Officer

Industry :

Technology

Education :

MBA, Marketing

Preferred platforms

GOALS

Drive significant market share growth for her company by developing a disruptive product that redefines the industry landscape
Cultivate a strong and recognizable brand identity that resonates with her target audience and sets the company apart from competitors
Foster a customer-centric culture within the organization, ensuring all departments prioritize delivering exceptional customer experiences.

Frustrations

Struggling to keep pace with the rapidly evolving technological landscape and identify emerging trends relevant to her industry
Facing resistance from internal stakeholders when proposing bold and innovative ideas that challenge the status quo
Finding it difficult to measure the tangible ROI of brand-building initiatives and demonstrate their impact on business outcomes.

Name:

David Chen

Age :

50

Gender :

Male

Occupation :

Chief Executive Officer

Industry :

Financial Services

Education :

Master of Science, Computer Science

Preferred platforms

GOALS

Successfully navigate the digital transformation of the financial services industry, adapting to changing customer expectations and embracing emerging technologies like fintech and blockchain
Expand the company's global footprint and establish a strong presence in new markets, capitalizing on growth opportunities in emerging economies
Attract and retain top talent, particularly in areas like software engineering, data science, and UX design, to drive innovation and maintain a competitive edge.

Frustrations

Dealing with legacy IT systems and bureaucratic processes that hinder the company's ability to innovate and respond quickly to market changes
Facing increasing competition from both established financial institutions and agile fintech startups
Overcoming regulatory hurdles and navigating the complex compliance landscape associated with financial services.

Name:

Maria Rodriguez

Age :

35

Gender :

Female

Occupation :

Head of Product

Industry :

Healthcare

Education :

Bachelor of Arts, Design

Preferred platforms

GOALS

Lead the development of a patient-centric healthcare platform that leverages technology to improve health outcomes, enhance patient engagement, and streamline administrative processes
Create a seamless and intuitive user experience for both patients and healthcare providers, ensuring ease of use and accessibility for all
Stay abreast of the latest advancements in healthcare technology, such as telemedicine, wearable health trackers, and artificial intelligence, to inform product development decisions.

Frustrations

Encountering long sales cycles in the healthcare industry, as decision-making processes often involve multiple stakeholders and rigorous evaluation periods
Navigating the complex regulatory landscape surrounding healthcare data privacy and security, ensuring compliance with HIPAA and other relevant regulations
Attracting and retaining talented designers and developers who are passionate about using technology to make a positive impact in the healthcare space.

frog Geographic and Demographic Insights

Geographic Insights: frog has a strong presence in the US and Germany which make up 55% of their market. UK, China and Japan are also important markets for the company.

Top Countries

United States
40%
Germany
15%
United Kingdom
10%
China
8%
Japan
7%

Demographic Insights: frog's target audience consists largely of professionals aged 25-54, with a slight skew towards men. This demographic is likely drawn to the company's focus on innovation and digital transformation.

Age Distribution

Gender Distribution

frog Socio-economic Profile

Household and Income Insights: frog's target users are primarily from households of 2-4 people with medium to high income levels, reflecting their services' appeal to established professionals and families.

Educational and Employment Insights: frog's target users are highly educated, with a majority holding a University degree or higher and working full-time, indicating a focus on experienced professionals.

Households Size

Income Distribution

Education Level

Employment Status

frog Behavioral Insights

Interest-Based Insights: The target audience is interested in technology, business, design and innovation, suggesting an inclination towards cutting-edge trends and solutions.

Technology and Social Media Usage: The target user primarily uses LinkedIn, YouTube, and Twitter on desktop devices, suggesting they are professionals seeking industry insights.

Interests

technologybusinessdesigninnovationtravelluxuryinvestments

Device Breakdown

Social Media Usage

frog Top Competitors

Competitor	Estimated market share	Top domains
IDEO	20%	Design Thinking, Human-Centered Design, Innovation Consulting
McKinsey & Company	30%	Management Consulting, Strategy Consulting, Digital Transformation
Boston Consulting Group	25%	Management Consulting, Strategy Consulting, Digital Transformation

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