Estately's target audience spans various sectors within property and facility management. This includes residential property managers, commercial property managers, co-working space operators, and facility managers overseeing workplace environments. The platform caters to small startups, medium-sized businesses, and large organizations, indicating a wide range of scalability. The target audience also includes individuals responsible for visitor and parking management in diverse settings such as offices, malls, and residential properties. Specific roles might include operations managers, administrative staff, and those focused on optimizing space utilization and resource allocation.