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Equals primarily targets startups and businesses focused on data-driven decision-making. They cater to companies that rely on data for key business insights and require a flexible and intuitive tool for data analysis, visualization, and reporting. Equals particularly appeals to companies frustrated with the limitations of traditional BI tools and the manual processes of spreadsheets.
Equals is expected to have a strong presence in the US market, capturing a significant share. The UK and Canada also show promising potential.
United States
United Kingdom
Canada
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Equals' user base includes a mix of household sizes and income levels, suggesting a broad appeal across different demographics.
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