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Dutch Pet, Inc. Target Audience
User Segments
Age: 32
Gender: Female
Occupation: Software Engineer
Education: Master's Degree
Age: 38
Gender: Male
Occupation: Healthcare Administrator
Education: Master's Degree
Age: 29
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree
Ava Chen
Goals
- Ensure her golden retriever, Buddy, receives prompt and expert veterinary care for his allergies
- Manage her pet's health effectively without sacrificing her demanding work schedule
- Find convenient and reliable solutions for recurring pet health needs, including medication delivery.
Pain Points
- Difficulty scheduling traditional vet appointments around her busy work hours
- Lack of immediate access to veterinary advice for minor but concerning pet symptoms
- Worry about the quality and authenticity of pet medications purchased online.
Dutch Pet, Inc. Geographic Distribution
Primarily focused on the U.S. market, especially California residents. Minor presence in Canada, UK, Australia, and Germany, indicating potential for international expansion.
Top Countries
United States
Canada
United Kingdom
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Users primarily come from 3-4 person households with medium to high income, indicating families prioritizing pet well-being.
Employment Status
Income Distribution
Education Level
Dutch Pet, Inc. Behavior Analysis
Behavior Profile
Device Breakdown
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