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Double Coconut Target Audience

User Segments

Age: 45

Gender: Female

Occupation: VP of Product Development

Education: Master's Degree, Business Administration

Age: 52

Gender: Male

Occupation: Chief Technology Officer (CTO)

Education: Bachelor's Degree, Computer Science

Age: 38

Gender: Female

Occupation: Director of Strategic Partnerships

Education: Master's Degree, Marketing

Sophia Chen

Sophia Chen

Age: 45
Gender: Female
Occupation: VP of Product Development
Education: Master's Degree, Business Administration
Industry: Video Game Development
Channels: LinkedInYouTubeX

Goals

  • Successfully launch innovative game titles that captivate a broad audience and drive significant revenue growth
  • Identify and integrate cutting-edge technologies, especially in Web3 and AI, to gain a competitive advantage
  • Streamline development pipelines and foster effective collaboration between internal teams and external partners.

Pain Points

  • Difficulty in finding external partners with both creative vision and technical expertise for complex projects
  • Managing scope creep and ensuring timely delivery of high-quality games within budget constraints
  • Adapting quickly to rapidly evolving market trends and player expectations.

Double Coconut Geographic Distribution

Primary market is North America, especially the US and Canada, followed by key European and Oceanic regions, indicating a focus on developed economies.

Top Countries

United States flag

United States

65%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

7.5%
Germany flag

Germany

5%
Australia flag

Australia

3%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from middle to high-income households with 3-4 members, typical of established professionals.

Employment Status

Income Distribution

Education Level

Double Coconut Behavior Analysis

Behavior Profile

LinkedIn
YouTube
Desktop
Technology Innovation
Video Game Trends
Business Strategy
Digital Marketing
UI/UX Design
Blockchain Technology
Problem-Solving
Collaboration
Agile Methodologies
Engagement
Learning Outcomes
Customer Engagement
Gamification
Adaptation
Decision-Makers
Niche Projects

Device Breakdown

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