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Crimson Canvas Target Audience

User Segments

Age: 19

Gender: Female

Occupation: Student

Education: Associate Degree

Age: 22

Gender: Male

Occupation: Part-Time

Education: Bachelor's Degree

Age: 17

Gender: Female

Occupation: Student

Education: High School

Maya Creativa

Maya Creativa

Age: 19
Gender: Female
Occupation: Student
Education: Associate Degree
Industry: Creative Arts
Channels: InstagramYouTubeTikTok

Goals

  • To develop unique artistic skills and techniques through accessible online resources and tutorials
  • To create a portfolio of art pieces that can lead to future artistic opportunities or higher education
  • To find affordable, high-quality art supplies that fit within a student budget and enhance creative output.

Pain Points

  • Limited access to professional art equipment and studio space due to financial constraints
  • Difficulty balancing demanding academic schedules with time for creative projects and artistic exploration
  • Lack of constructive feedback and mentorship from experienced artists to improve her craft.

Crimson Canvas Geographic Distribution

The primary market is North America, particularly the US and Canada, with a significant presence in other English-speaking and European countries.

Top Countries

United States flag

United States

50%
Canada flag

Canada

15%
United Kingdom flag

United Kingdom

10%
Australia flag

Australia

7.5%
Germany flag

Germany

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are mainly medium-income households of 2-4 people, indicating families and couples who value creative pursuits.

Employment Status

Income Distribution

Education Level

Crimson Canvas Behavior Analysis

Behavior Profile

Home Decor
DIY Projects
Photography
Digital Art
Crafting
Creative Inclination
Instagram
YouTube
Pinterest
Facebook
Visual Content
Online Shopping
Personal Expression
Quality Materials
Customization
Aesthetic Appreciation
Learning Techniques
Creative Hobbies
Mobile Usage

Device Breakdown

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