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Coverage Cat targets individuals who need home, renters, auto, or umbrella insurance, earn over \$100,000 annually, possess less than \$10 million in assets, and reside in specific states (California, Florida, New York, Texas, Washington). They aim to provide competitive insurance rates and expand to more states in the future.
Coverage Cat's primary target market is the United States, with a significant focus on California. They see potential for international expansion, particularly in Canada and English-speaking countries.
United States
Canada
United Kingdom
Germany
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Coverage Cat's user base consists of individuals and families, primarily with medium to high income levels, reflecting their target audience.
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