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ConnectWise provides software and services designed to empower Managed Service Providers (MSPs). Their offerings encompass business management, unified monitoring and management, cybersecurity, data protection, and a dedicated MSP platform called Asio. ConnectWise also fosters a strong community through events like IT Nation and resources like their marketplace and partner program.
Company : ConnectWise
Industry : Information TechnologyManaged Service ProvidersSoftware as a Service
ConnectWise Key Value propositions
ConnectWise Latest news
Security Bulletins - ConnectWise
ConnectWise PSA™ versions 2022.2 and earlier are impacted. Learn More >>. 05/11/2023. Important. ConnectWise Automate 2023.5 Security Fix. ConnectWise Automate ...
Solution Partners - IT Nation Evolve
Latest News: The Infima Cyber security "3-click ... ConnectWise Manage, you decide when to schedule and TimeZest does the rest. ... If you're an MSP looking for a ...
ConnectWise ScreenConnect 23.9.8 security fix
Feb 19, 2024 ... February 27, 2024 update: Cloud partner summary: Cloud partners are remediated against both vulnerabilities reported on February 19.
Sign macOS app / Feature Request Portal / ConnectWise ...
OK, even worse news. Finally got my hands on some apple documentation. https://developer.apple.com/documentation/devicemanagement/ ...
ConnectWise SWOT Analysis
Strengths
Strong reputation in the MSP market.Comprehensive suite of products and services.Active community and partner ecosystem.
Weaknesses
Pricing can be complex and may not suit smaller MSPs.Integration of acquired products can be challenging.Dependence on the MSP market's health.
Opportunities
Expand into new geographical markets.Develop industry-specific solutions for verticals.Leverage AI and automation for enhanced offerings.
Threats
Competition from other established players.Downward pressure on pricing due to market competition.Evolving cybersecurity threats requiring constant innovation.
Top Marketing Strategies for ConnectWise
ConnectWise User Persona
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Preferred platforms
GOALS
Frustrations
ConnectWise Geographic and Demographic Insights
Geographic Insights: ConnectWise's primary market is the United States, followed by the United Kingdom and Canada. They have a growing presence in Australia and Germany.
Top Countries
United States
60%
United Kingdom
10%
Canada
8%
Australia
7%
Germany
5%
Demographic Insights: ConnectWise's target audience consists mainly of males aged 25-44. There's a smaller but growing segment of female users.
Age Distribution
Gender Distribution
ConnectWise Socio-economic Profile
Household and Income Insights: ConnectWise's users typically belong to households of 2-4 people with medium to high income levels.
Educational and Employment Insights: Most target users are employed full-time, primarily as business owners or in full-time roles, with a university or college level education.
Households Size
Income Distribution
Education Level
Employment Status
ConnectWise Behavioral Insights
Interest-Based Insights: Target users show strong interest in cloud computing, cybersecurity, IT management, and business automation solutions.
Technology and Social Media Usage: Users prefer desktop devices and engage heavily on LinkedIn, reflecting their professional focus. YouTube and Twitter are also popular platforms.
Interests
Device Breakdown
Social Media Usage
ConnectWise Top Competitors
Competitor | Estimated market share | Top domains |
|---|---|---|
| Datto | 25.5% | Data Backup, Cloud Continuity, Networking |
| Kaseya | 20% | IT Management, Security, Compliance |
| NinjaOne | 18.5% | RMM, Endpoint Management, Patching |
