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The target audience is farmers, landowners, and waterfowl conservationists concerned with water management. This includes individuals dealing with flooding, drainage, erosion control, and habitat creation. The company likely targets the Mid-America region based on its self-proclaimed title as 'Mid-America's Leader in Water Control Structures'.
The United States is the primary market with 90% market share, followed by Canada with 5%. Other potential markets include Australia, Brazil, and Argentina.
United States
Canada
Australia
Brazil
Argentina
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target users typically live in households of 3-4 people and have a mix of medium to high income levels, indicative of farm families and landowners.
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