Chew Innovation Competitor Insights

Major Markets

United States

Canada

United Kingdom

Key Competitors

Mattson

The Good Food Institute

Top Marketing Channels

Mattson

Content Marketing (Blog/Insights)
Examples: Blog posts on food trends, Whitepapers on product development, Industry reports
Campaigns: Future of Food Series, Ingredient Spotlight Campaign, R&D Best Practices Guide

Professional Networking (LinkedIn)
Examples: Company page updates, Employee profiles, Industry group participation
Campaigns: Mattson Innovation Showcase, Ask the Expert Webinars, Partnership Announcements

Direct Sales / Business Development
Cold outreach to CPG executives, Personalized proposals, Follow-up calls
New Client Onboarding Program, Strategic Partnership Initiative, Customized Solutions Outreach

Referral Programs
Client testimonials, Introductions from existing network, Partner recommendations
Client Success Stories Campaign, Partner Referral Incentive, Industry Influencer Endorsements

Consultation & Discovery Sessions
Initial needs assessment calls, Proposal presentations, Technical deep-dive meetings
Complimentary Innovation Audit, Strategic Growth Workshop, R&D Solutions Demo

Strong reputation in food product development

extensive experience in culinary innovation and sensory evaluation

proven track record with major CPGs.

Potentially high service costs

less emphasis on broader 'food system transformation' compared to Chew Innovation

may be seen as a traditional R&D firm.

Growing demand for new product formulations

increased focus on functional and plant-based foods

expansion into international markets.

Competition from in-house R&D departments

emergence of specialized niche consulting firms

economic downturns impacting client budgets for innovation.