Cequence Security, Inc. Competitor Insights

Major Markets

United States

India

United Kingdom

Key Competitors

Akamai

Cloudflare

Imperva

Top Marketing Channels

Akamai

Content Marketing
Examples: Whitepapers, Blog posts, Case studies
Campaigns: Akamai Security Hub, State of the Internet Security Report, API Security Best Practices Series

Digital Advertising
Examples: Google Ads, LinkedIn Ads, Display Ads
Campaigns: Akamai Zero Trust Solutions, DDoS Protection Campaigns, Web Application & API Protection Ads

Webinars & Virtual Events
Examples: Product Demos, Expert Q&A sessions, Industry Panels
Campaigns: Akamai Security Summit Online, Bot Management Masterclass, API Governance & Compliance Forum

Direct Sales Team
Enterprise Account Executives, Solutions Architects, Sales Development Representatives
Strategic Account Engagement Program, New Customer Acquisition Initiative, Security Assessment & Consultation Program

Channel Partners
Resellers, System Integrators, Managed Security Service Providers (MSSPs)
Akamai Partner Enablement Program, Joint Solution Go-to-Market, Referral Incentive Program

Industry Conferences & Trade Shows
RSA Conference, Black Hat, Gartner Security & Risk Management Summit
On-site Product Demonstrations, Executive Networking Events, Lead Generation Booth Activities

Global network infrastructure

Extensive product portfolio across CDN and security

Strong brand recognition and market leadership.

Complex product offerings

Higher price point for some solutions

Potential for slower adoption of new features due to large customer base.

Growing demand for edge computing and multi-cloud security

Expansion into new geographies and emerging markets

Increased focus on API security and bot management.

Intense competition from cloud providers and specialized security vendors

Rapidly evolving threat landscape requiring constant innovation

Economic downturns impacting IT security budgets.