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Cardinal Digital Marketing Target Audience

User Segments

Age: 48

Gender: Male

Occupation: Chief Marketing Officer

Education: Master's Degree, Business Administration

Age: 42

Gender: Female

Occupation: VP of Marketing

Education: Master's Degree, Marketing Analytics

Age: 52

Gender: Male

Occupation: Director of Business Development

Education: Professional Degree, Healthcare Administration

David Chen

David Chen

Age: 48
Gender: Male
Occupation: Chief Marketing Officer
Education: Master's Degree, Business Administration
Industry: Healthcare Management
Channels: LinkedInYouTubeX

Goals

  • Increase patient acquisition by 20% while reducing CAC
  • Implement a scalable digital marketing strategy across 10+ locations
  • Demonstrate clear ROI on all marketing investments to the executive board.

Pain Points

  • Difficulty in tracking precise ROI across diverse campaigns
  • Challenges in scaling digital strategies efficiently for multiple locations
  • Navigating complex HIPAA compliance regulations in marketing efforts.

Cardinal Digital Marketing Geographic Distribution

Primarily serving the US market (97%), with minor presence in Canada, UK, Australia, and Germany, reflecting a North American and allied English-speaking country focus.

Top Countries

United States flag

United States

97%
Canada flag

Canada

1.5%
United Kingdom flag

United Kingdom

0.5%
Australia flag

Australia

0.5%
Germany flag

Germany

0.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users often reside in 3-4 person households and are high-income earners, consistent with senior leadership roles.

Employment Status

Income Distribution

Education Level

Cardinal Digital Marketing Behavior Analysis

Behavior Profile

tech-savvy
digital marketing
data-driven
strategic partnerships
transparency
measurable outcomes
online interactions
patient journey
decision-makers
problem-solving
research
analytics
leadership
industry conferences
LinkedIn
YouTube
desktop usage
information seeking
channel effectiveness
optimization

Device Breakdown

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