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The target audience for this business is primarily individuals interested in playing bridge online. This includes both casual players and those seeking competitive play in tournaments. The platform caters to a global audience, evident from the diverse geographical locations mentioned in the context.
The business has a global reach with the US and UK being the top two markets, holding 45.2% and 15.6% of the user base respectively.
United States
United Kingdom
Canada
France
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Users typically come from households of 2-4 people and represent a mix of income levels, suggesting bridge appeals across socioeconomic groups.
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