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The target audience for Bulgaria Innovation Hub primarily consists of high-potential startups from Bulgaria and the broader SEE (South Eastern Europe) region aiming to expand into the US market. This includes early-stage companies and entrepreneurs who are looking for mentorship, resources, and a go-to-market strategy to successfully scale their business in the US. The target audience also includes investors, mentors, and industry experts in Silicon Valley and the US who are interested in supporting and engaging with promising Bulgarian startups. Furthermore, BIH aims to reach individuals passionate about fostering innovation, economic growth, and human development through cross-cultural collaboration between the US and Bulgaria.
The primary markets are the United States and Bulgaria, reflecting the organization's focus. Other SEE countries contribute a smaller share, with emerging interest from Western Europe and Canada.
United States
Bulgaria
Romania
Germany
Canada
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 1-2 people and have medium to high income levels, aligning with the profile of startup founders and venture capitalists.
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