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Belong Health is a company that partners with regional health plans and hospital systems to improve healthcare for complex-needs populations. They offer a full-stack health plan operating platform and custom-built care solutions to help these organizations grow or launch new Medicare Advantage (MA) and Dual-Eligible Special Needs Plan (D-SNP) insurance offerings. Unlike consultants, Belong Health acts as a risk-bearing partner, sharing the financial risk and providing long-term support. Their services include risk-ready network development, concierge care navigation, clinical workflow technology and actionable insights through their 'Belong Connect' platform. They focus on providing patient-centered care, leveraging behavioral science, and reducing costs for underserved communities.

Major Markets

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Select a competitor

CareBridge Health

Cityblock Health

Top Marketing Channels

CareBridge Health

  • Content Marketing
  • Examples: Website, LinkedIn, Industry Publications
  • Campaigns: Partnership Announcements, Conference Presentations, Whitepapers
  • Webinars
  • Examples: Website, Email, LinkedIn
  • Campaigns: Webinars on Value-Based Care, Digital Health Innovation, Home-Based Care
  • Digital Advertising
  • Examples: LinkedIn, Industry-Specific Websites, Google Ads
  • Campaigns: Targeted ads for health plans, Ads promoting care management platform, Ads highlighting cost savings

Top Sales Channels

  • Direct Sales
  • Email, Phone, LinkedIn
  • Direct outreach to health plan executives, Targeted email campaigns, Introductory calls
  • Events and Trade Shows
  • Industry conferences, Trade shows, Webinars
  • Conference booths, Networking events, Product demos
  • Partnerships and Referrals
  • Existing Clients, Healthcare Consultants, Technology Partners
  • Referral program for existing clients, Partnerships with consultants, Strategic alliances with tech companies

Belong Health SWOT Analysis

Strengths

Specialized focus on complex care

Technology-enabled platform

Experienced leadership team

Weaknesses

Limited brand awareness

Dependence on government funding

Potential for regulatory changes

Opportunities

Expansion into new states

Development of new product features

Strategic alliances with technology providers

Threats

Increasing competition

Changes in reimbursement models

Economic downturn

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