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Amazon Web Services (AWS) Target Audience

Amazon Web Services (AWS) targets a broad audience ranging from individual developers and startups to large enterprises and government agencies. The company's cloud computing services cater to diverse needs, making its target audience vast and encompassing anyone seeking cloud-based solutions.

User Segments

Amazon Web Services (AWS) Geographic Distribution

AWS has a strong global presence with a significant market share in US, followed by India, China, UK and Japan.

Top Countries

United States flag

United States

33%
India flag

India

16%
China flag

China

11%
United Kingdom flag

United Kingdom

9%
Japan flag

Japan

6%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

AWS users come from diverse household sizes and predominantly represent middle-income groups, signifying wide adoption.

Employment Status

Income Distribution

Education Level

Amazon Web Services (AWS) Behavior Analysis

Behavior Profile

Device Breakdown

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