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AllTop.com Target Audience
The target audience for AllTop.com includes individuals interested in news and information across various categories such as news, tech, sports, entertainment, lifestyle, and business. It also targets users who want a customized news experience, as evidenced by the 'Create your own AllTop Page' feature. The audience spans different demographics but shares a common need for aggregated, curated, and easily accessible information. AllTop seems to be targeting information consumers across the spectrum, from the average user to professionals in specialized areas looking for efficient ways to keep abreast of current events and trending topics.
User Segments
Age: 32
Gender: Male
Occupation: Financial Analyst Specialist I/II/III/ Senior
Education: Master's Degree, Business Administration
Age: 29
Gender: Female
Occupation: Software Engineer I/II/III/ Senior
Education: Bachelor's Degree, Computer Science
Age: 40
Gender: Male
Occupation: Marketing Manager I/II/III/ Senior
Education: Master's Degree, Business Administration
David Chen
Goals
- Quickly stay updated on industry news and trends for informed decision-making
- Easily discover credible and trustworthy sources of information in one place
- Efficiently filter and prioritize news based on relevance to my job and current projects.
Pain Points
- Difficulty filtering out biased or unreliable news sources
- Spending too much time switching between different news websites and apps
- Information overload and difficulty staying focused on the most relevant news for work.
AllTop.com Geographic Distribution
AllTop.com's primary market is the United States, followed by the United Kingdom, Canada, Australia, and India, reflecting its focus on aggregating English-language news and content with a strong US-centric approach.
Top Countries
United States
United Kingdom
Canada
Australia
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Most users live in households of 2-4 people with a medium income level, indicating a mix of families and professionals who value easily accessible information.
Employment Status
Income Distribution
Education Level
AllTop.com Behavior Analysis
Behavior Profile
Device Breakdown
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