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ACE Micro's target audience consists of distributors in specific industries: Industrial Supplies, Medical and Hospital Equipment, and Industrial Machinery and Equipment. These companies typically need to manage inventory, sales orders, purchase orders, and customer relationships effectively. They are looking for solutions to improve real-time visibility across their supply chain and operations, enhance data accuracy, optimize inventory, and gain customer insights. ACE Micro also targets existing Microsoft Dynamics GP (Great Plains) users who are looking to migrate to Business Central.
Age: 48
Gender: Male
Occupation: Operations Manager
Education: Master's Degree, Business Administration
Age: 52
Gender: Female
Occupation: IT Director
Education: Bachelor's Degree, Supply Chain Management
Age: 45
Gender: Male
Occupation: CFO
Education: Bachelor's Degree, Business Information Systems
The primary markets are the United States and Canada, accounting for a significant portion of the user base. The UK, Germany and Australia also present valuable market opportunities.
United States
Canada
United Kingdom
Germany
Australia
Primary age group concentration shows strong presence in:
31-35
Most active age range
Most target users live in households of 2-4 people, suggesting families or dual-income households. A significant portion falls into the medium to high-income levels, aligning with decision-making roles in distribution companies.
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