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Industry Landscape
The marketing consulting industry is experiencing significant transformation, driven by digital acceleration, data analytics, and the increasing demand for personalized customer experiences. Firms are focusing on integrated solutions, from brand strategy to digital implementation, to help businesses navigate complex market landscapes and achieve measurable ROI. AI and automation are emerging as key enablers.
Industries:
Total Assets Under Management (AUM)
Market Size in United States
~Approximately $50 billion (2023 estimate)
(5.7% CAGR)
- Driven by digital transformation efforts.
- Increased demand for specialized expertise in areas like CX and data.
- Responding to rapid technological changes.
Total Addressable Market
110 billion USD
Market Growth Stage
Low
Medium
High
Pace of Market Growth
Accelerating
Deaccelerating