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The target audience of USPS is broad and includes individuals and businesses who need to send mail and packages domestically and internationally. USPS provides various services catering to different needs, such as sending letters and cards, shipping packages, buying stamps, and using online shipping tools. They also offer specialized services like military and diplomatic mail, package pickup, and mail forwarding.
USPS primarily operates in the US, holding a dominant market share. Neighboring countries like Canada and Mexico constitute smaller but notable markets.
United States
Canada
Mexico
China
United Kingdom
Primary age group concentration shows strong presence in:
31-35
Most active age range
USPS caters to diverse household sizes, with a focus on families of 2-4. Their user base represents a balanced mix of low, medium, and high-income levels.
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