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Unsplash Target Audience
User Segments
Age: 32
Gender: Male
Occupation: Senior Graphic Designer
Education: Master's Degree, Graphic Design
Age: 28
Gender: Female
Occupation: Digital Marketing Specialist
Education: Bachelor's Degree, Marketing
Age: 35
Gender: Male
Occupation: Freelance Web Developer
Education: Bachelor's Degree, Computer Science
Alex Chen
Goals
- Deliver visually stunning and effective designs that exceed client expectations
- Continuously learn new design software and techniques to stay competitive
- Build a strong professional portfolio to attract high-value projects.
Pain Points
- Finding unique, high-quality visuals without excessive licensing costs or restrictive usage terms
- Dealing with tight deadlines and demanding client revisions on complex projects
- Keeping up with the rapid pace of technological change in design tools and trends.
Unsplash Geographic Distribution
Users are predominantly from North America and Western Europe, with the US and UK being the largest markets, indicating a global reach for creative professionals.
Top Countries
United States
United Kingdom
Canada
Australia
Germany
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Predominantly small to medium-sized households, with a strong presence in the medium-income bracket, reflecting accessibility for various budgets.
Employment Status
Income Distribution
Education Level
Unsplash Behavior Analysis
Behavior Profile
Device Breakdown
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