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Structure Studios Target Audience

User Segments

Age: 48

Gender: Female

Occupation: Senior Landscape Architect

Education: Master's Degree, Landscape Architecture

Age: 42

Gender: Male

Occupation: Owner, Landscape Design Build Firm

Education: Bachelor's Degree, Horticulture

Age: 35

Gender: Female

Occupation: Client Relations Manager

Education: Bachelor's Degree, Business Administration

Evelyn Reed

Evelyn Reed

Age: 48
Gender: Female
Occupation: Senior Landscape Architect
Education: Master's Degree, Landscape Architecture
Industry: Landscape Design
Channels: LinkedInYouTubeFacebook

Goals

  • To expand her firm's portfolio with high-value, complex projects and win competitive bids against larger firms
  • To streamline the design and client presentation process to reduce project timelines and improve efficiency
  • To incorporate sustainable and innovative design practices that attract environmentally conscious clients.

Pain Points

  • Difficulty in quickly creating photorealistic visualizations that accurately convey complex design concepts to clients
  • Time-consuming manual rendering processes that delay project delivery and limit design iterations
  • Challenges in integrating various design tools and software, leading to workflow inefficiencies and data silos.

Structure Studios Geographic Distribution

Primarily serving North American markets, particularly the US and Canada, with a smaller presence in other developed nations for professional design tools.

Top Countries

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily come from high-income households with 3-4 members, reflecting established professionals in the design and construction industry.

Employment Status

Income Distribution

Education Level

Structure Studios Behavior Analysis

Behavior Profile

3D Design
Visualization
Client Presentation
Workflow Efficiency
Creative Design
Problem Solving
Accuracy
Innovation
Professional Development
Technology Adoption
Online Research
Social Media Engagement
Business Networking
Desktop Usage
YouTube Viewing
LinkedIn Engagement
Facebook Engagement
Strategic Planning

Device Breakdown

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