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Strike King's target audience is anglers of all levels, from beginners to professionals. They offer a wide range of products catering to different fishing styles and target species. Their content marketing, including tips and techniques, student angler programs, and a dedicated TV channel, suggests a broad appeal within the fishing community.
Strike King's primary market is the United States, followed by Canada and Australia. They also have a presence in international markets like Japan and Germany.
United States
Canada
Australia
Japan
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
Strike King's target audience typically consists of individuals from households of 2-4 people with a predominantly medium income level.
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