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SP Light and Design Srl Target Audience

User Segments

Age: 48

Gender: Female

Occupation: Senior Interior Designer

Education: Master's Degree, Interior Architecture

Age: 55

Gender: Male

Occupation: Principal Architect

Education: Professional Degree, Architecture

Age: 39

Gender: Female

Occupation: Luxury Real Estate Developer

Education: Bachelor's Degree, Business Administration

Eleanor Vance

Eleanor Vance

Age: 48
Gender: Female
Occupation: Senior Interior Designer
Education: Master's Degree, Interior Architecture
Industry: Interior Design
Channels: InstagramLinkedInPinterest

Goals

  • Source unique and high-quality decorative lighting and furnishing accessories for affluent residential projects
  • Create timeless and luxurious interiors that exceed client expectations and elevate my portfolio
  • Stay updated with the latest trends and innovations in high-end design while appreciating heritage brands.

Pain Points

  • Finding truly distinctive 'Made in Italy' pieces that align with specific project aesthetics and budget constraints
  • Managing complex client demands and expectations for bespoke or high-value items
  • Dealing with long lead times or supply chain issues for international luxury goods.

SP Light and Design Srl Geographic Distribution

Italy and the USA are primary markets, with significant traction in Europe. The 'Made in Italy' appeal drives international interest.

Top Countries

Italy flag

Italy

35%
United States flag

United States

25%
United Kingdom flag

United Kingdom

10%
Germany flag

Germany

8%
France flag

France

7%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Primarily targets high-income individuals and families, likely 2-4 person households, seeking luxury design pieces.

Employment Status

Income Distribution

Education Level

SP Light and Design Srl Behavior Analysis

Behavior Profile

Design Enthusiasts
Interior Design
Architecture
Art Collectors
Timeless Design
Made in Italy
Quality Materials
Heritage
Instagram
LinkedIn
Desktop Usage
Product Curation
Sustainability Focus
Research-Oriented
Online Browsing
Brand Trust
International Aspiration
Customization Need
Luxury Seeking
Aesthetic Appreciation

Device Breakdown

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