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SP Light and Design Target Audience

SP Light and Design targets design-conscious homeowners, interior designers, and architects looking for unique and stylish lighting solutions. They cater to a clientele that appreciates Italian craftsmanship and contemporary design trends. The brand's online presence and multilingual website suggest they aim for an international customer base.

User Segments

SP Light and Design Geographic Distribution

SP Light and Design sees its largest markets in Italy and the US, likely due to strong brand presence and alignment with consumer preferences. Other European countries present further opportunities.

Top Countries

Italy flag

Italy

20%
United States flag

United States

15%
Germany flag

Germany

8%
France flag

France

7%
United Kingdom flag

United Kingdom

6%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The brand targets individuals and couples with higher disposable incomes, reflected in their larger household sizes (2-4 people) and focus on luxury goods.

Employment Status

Income Distribution

Education Level

SP Light and Design Behavior Analysis

Behavior Profile

Device Breakdown

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