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SIEVE Group Target Audience
User Segments
Age: 38
Gender: Male
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 35
Gender: Female
Occupation: Marketing Manager
Education: Bachelor's Degree, Business Administration
Age: 42
Gender: Male
Occupation: Hospital Administrator
Education: Master's Degree, Healthcare Management
Akira Tanaka
Goals
- To create a smart and connected home environment that enhances family comfort and productivity
- To invest in durable and aesthetically pleasing furniture that can withstand the demands of a growing family
- To find innovative solutions for space optimization in their urban living space.
Pain Points
- Finding furniture that balances modern design with practical features like durability and easy maintenance
- Limited time to research and shop for home furnishings due to demanding work schedule
- Ensuring the safety and well-being of young children and pets in the home.
SIEVE Group Geographic Distribution
SIEVE Group primarily targets Japan with significant market share. Minor presence in neighboring Asian countries and the US suggests potential for international expansion.
Top Countries
Japan
South Korea
China
United States
Taiwan
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users are predominantly medium to high income, favoring 3-4 person households. This aligns with families seeking quality furniture solutions.
Employment Status
Income Distribution
Education Level
SIEVE Group Behavior Analysis
Behavior Profile
Device Breakdown
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