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Search Engine Land Target Audience
User Segments
Age: 32
Gender: Female
Occupation: SEO Specialist
Education: Master's Degree, Digital Marketing
Age: 40
Gender: Male
Occupation: Marketing Manager
Education: Bachelor's Degree, Business Administration
Age: 28
Gender: Female
Occupation: Content Strategist
Education: Bachelor's Degree, Communications
Sarah Chen
Goals
- To consistently rank client websites higher on search engine results pages
- To master the latest Google algorithm updates and implement effective strategies
- To expand her expertise into advanced technical SEO and international SEO.
Pain Points
- Dealing with frequent and unpredictable Google algorithm changes impacting client rankings
- Difficulty in clearly demonstrating ROI of SEO efforts to less tech-savvy clients
- Limited budget and resources for implementing ambitious SEO campaigns.
Search Engine Land Geographic Distribution
The audience is primarily from the US and UK, with significant presence in Canada, Australia, and India, indicating a strong English-speaking market focus.
Top Countries
United States
United Kingdom
Canada
Australia
India
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Most users live in 2-4 person households, with a significant portion in medium to high income brackets, indicating professional roles.
Employment Status
Income Distribution
Education Level
Search Engine Land Behavior Analysis
Behavior Profile
Device Breakdown
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