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Seafair Target Audience
User Segments
Age: 38
Gender: Female
Occupation: Software Engineer
Education: Master's Degree, Computer Science
Age: 45
Gender: Male
Occupation: Hospital Administrator
Education: Master's Degree, Healthcare Management
Age: 32
Gender: Female
Occupation: Elementary School Teacher
Education: Bachelor's Degree, Education
Sarah Chen
Goals
- To find engaging and educational activities for her two children during the summer break
- To create lasting family memories through shared experiences at local events
- To efficiently plan and book tickets for multiple events without hassle.
Pain Points
- Difficulty in coordinating schedules for family activities with a busy work life
- Missing out on popular events due to late ticket purchases or sold-out shows
- Finding age-appropriate activities that entertain both younger and older children simultaneously.
Seafair Geographic Distribution
Seafair primarily targets residents of Seattle and the Pacific Northwest (US and Canada), with minimal international reach. Its events are rooted in Seattle's iconic locations.
Top Countries
United States
Canada
United Kingdom
Australia
Mexico
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Target users typically comprise 3-4 person households with medium to high income, indicating a family-oriented and comfortable demographic.
Employment Status
Income Distribution
Education Level
Seafair Behavior Analysis
Behavior Profile
Device Breakdown
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