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Scribd Target Audience
Scribd's target audience is broad and includes anyone seeking knowledge or entertainment through digital content. This encompasses students, professionals, researchers, and casual readers interested in ebooks, audiobooks, podcasts, documents, and presentations.
User Segments
Scribd Geographic Distribution
Scribd's largest user base is in the US (45%), followed by India (15%) and Canada (10%). The platform enjoys global reach, particularly in English-speaking countries.
Top Countries
United States
India
Canada
United Kingdom
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Scribd users typically belong to households of 2-4 people. The majority fall within the medium income bracket, indicating affordability.
Employment Status
Income Distribution
Education Level
Scribd Behavior Analysis
Behavior Profile
Device Breakdown
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