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Sanity Target Audience

Sanity targets businesses of all sizes, from individual developers and small teams to large enterprises like Puma and Tata Digital. They cater to organizations with high-volume content needs, particularly in industries such as e-commerce, media, and technology.

User Segments

Sanity Geographic Distribution

Sanity's primary market is the United States, followed by the United Kingdom and Germany. This suggests a strong focus on English-speaking and technologically advanced nations.

Top Countries

United States flag

United States

40%
United Kingdom flag

United Kingdom

10%
Germany flag

Germany

8%
Canada flag

Canada

7%
Australia flag

Australia

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Sanity's users typically come from households of 2-4 people with medium to high income levels, aligning with their pricing model and target audience.

Employment Status

Income Distribution

Education Level

Sanity Behavior Analysis

Behavior Profile

Device Breakdown

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