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The target audience is diverse, ranging from individual business travelers and tourists to couples planning weddings and corporations organizing events. The website highlights amenities and services for both short-term stays and longer events, appealing to a wider range of travel purposes and group sizes.
Royal Orchid & Regenta Hotels' primary market is India, contributing to 75% of its user base. Sri Lanka, Nepal, the US, and the UK represent secondary markets.
India
Sri Lanka
Nepal
United States
United Kingdom
Primary age group concentration shows strong presence in:
31-35
Most active age range
The target audience often consists of couples and small families with a mix of medium and high income levels.
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