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Royal Orchid Hotels Target Audience

User Segments

Age: 35

Gender: Male

Occupation: Senior Management Consultant

Education: MBA, Indian Institute of Management (IIM)

Age: 30

Gender: Female

Occupation: Lead Software Engineer

Education: Master's Degree in Computer Science

Age: 42

Gender: Male

Occupation: Investment Banker

Education: Bachelor's Degree in Finance

Arjun Sharma

Arjun Sharma

Age: 35
Gender: Male
Occupation: Senior Management Consultant
Education: MBA, Indian Institute of Management (IIM)
Industry: Consulting
Channels: LinkedInYouTubeX

Goals

  • Successfully close high-value client deals and expand professional network
  • Maintain high levels of productivity and efficiency while traveling
  • Achieve a healthy work-life balance despite demanding travel schedules.

Pain Points

  • Lack of reliable internet connectivity during crucial client calls
  • Difficulty finding suitable healthy meal options while traveling
  • Inefficient check-in/check-out processes at hotels impacting tight schedules.

Royal Orchid Hotels Geographic Distribution

Royal Orchid Hotels primarily targets India, with a growing presence in Nepal and emerging international focus. India dominates with nearly 90% of users.

Top Countries

India flag

India

89.5%
Nepal flag

Nepal

5.5%
Sri Lanka flag

Sri Lanka

3%
United Arab Emirates flag

United Arab Emirates

1%
United Kingdom flag

United Kingdom

1%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Households are typically 3-4 members with medium income, indicating a family-friendly focus and value-conscious travelers.

Employment Status

Income Distribution

Education Level

Royal Orchid Hotels Behavior Analysis

Behavior Profile

Loyalty
Booking
Experience
Value
Digital
Online
Social Media
Mobile
Content
Networking
Planning
Relaxation
Exploration
Convenience
Efficient
Engagement
Personalization
Discovery
Visual
Authentic

Device Breakdown

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