RIWI Competitor Insights

Major Markets

United States

Canada

United Kingdom

Key Competitors

Gallup

Ipsos

YouGov

Top Marketing Channels

Gallup

Content Marketing
Examples: Reports, Articles, Whitepapers
Campaigns: Gallup World Poll, State of the Global Workplace Report, CliftonStrengths Campaign

Digital Advertising
Examples: Google Ads, LinkedIn Ads, Display Ads
Campaigns: Leadership Development Solutions, Employee Engagement Survey Promotions, Organizational Consulting Services

Events & Webinars
Examples: Gallup Summit, Webinars on current trends, Panel discussions
Campaigns: Future of Work Series, Global Well-being Webinars, Annual Strengths-Based Leadership Conference

Direct Sales
In-person meetings, Phone calls, Customized proposals
Enterprise Solutions Outreach, Government & Public Sector Engagements, Higher Education Partnerships

Consulting Services
Strategic advisory, Custom research projects, Training programs
Organizational Effectiveness Consulting, Talent Management Solutions, Leadership Coaching Engagements

Partnerships & Alliances
Academic collaborations, Industry associations, Reseller agreements
Global Research Collaborations, HR Tech Integrations, Government Contracting Vehicles

Strong brand recognition and reputation

Extensive historical data and trend analysis

Global reach with established offices and networks

Perceived as traditional

potentially slower to adapt to rapid technological shifts

Higher cost structure due to large organizational overhead

Methodologies might be seen as less agile for real-time insights

Leverage AI for deeper predictive analytics on existing datasets

Expand into new emerging markets with traditional survey needs

Develop more agile and real-time data collection methods to complement existing offerings

Competition from agile

tech-focused startups like RIWI

Evolving data privacy regulations

Client preference shifting towards real-time

high-frequency data and novel methodologies