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ReverbNation Target Audience

User Segments

Age: 20

Gender: Male

Occupation: Student

Education: Associate Degree

Age: 22

Gender: Female

Occupation: Part-Time

Education: Bachelor's Degree

Age: 19

Gender: Male

Occupation: Unemployed

Education: High School

Leo the Lyricist

Leo the Lyricist

Age: 20
Gender: Male
Occupation: Student
Education: Associate Degree
Industry: Music
Channels: YouTubeTikTokInstagram

Goals

  • To compose and release my first EP that resonates with a wider audience and establishes my unique artistic voice
  • To grow my online following to 10,000 active fans who genuinely engage with my music and creative process
  • To collaborate with other emerging artists and producers to expand my musical network and explore new genres.

Pain Points

  • Lack of professional recording equipment and studio access to produce high-quality tracks
  • Difficulty in cutting through the noise on social media to gain visibility for my original music
  • Limited budget for marketing and promotion, making it hard to reach new listeners effectively.

ReverbNation Geographic Distribution

Primarily caters to independent artists in North America and Europe, with the US being the dominant market. Global reach is supported.

Top Countries

United States flag

United States

35%
United Kingdom flag

United Kingdom

10%
Canada flag

Canada

7%
Australia flag

Australia

5%
Germany flag

Germany

4%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily live alone or with one other person. Income levels are mostly medium, reflecting aspiring or independent artist earnings.

Employment Status

Income Distribution

Education Level

ReverbNation Behavior Analysis

Behavior Profile

Online Presence
Music Creation
Digital Marketing
Social Media Engagement
Content Creation
Live Performance
Music Promotion
Fan Connection
Tech-Savvy
Networking
Self-Management
Seeking Opportunities
Music Consumption
Website Management
Analytics Tracking
Collaboration
Community Building

Device Breakdown

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