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Industry Landscape
The software marketplace industry is experiencing robust growth, driven by the increasing need for efficient software acquisition and management. Automation is a key trend, streamlining processes for buyers and sellers. Cloud-based solutions and subscription models dominate, with a strong focus on user experience and integration capabilities. The market is competitive, with established players and new entrants leveraging AI and machine learning for enhanced offerings.
Total Assets Under Management (AUM)
Software Market Revenue in United States
~Approximately $640 billion USD
(11.3% CAGR)
- Cloud software leads growth.
- Enterprise software remains strong.
- AI/ML integration drives innovation.
Total Addressable Market
640 billion USD
Market Growth Stage
Pace of Market Growth
Emerging Technologies
Generative AI
Generative AI can automate software discovery, tailor recommendations, and even draft contract clauses for procurement in the software marketplace.
Blockchain for Licensing
Blockchain can revolutionize software licensing by providing immutable records for transparency, automating royalty payments, and preventing piracy.
Low-Code/No-Code Platforms
These platforms enable non-developers to build custom applications, expanding the addressable market for integrated software solutions and marketplaces.
Impactful Policy Frameworks
American Innovation and Choice Online Act (AICOA) (Proposed)
This proposed US federal antitrust bill, currently under congressional consideration, aims to prevent dominant online platforms from unfairly favoring their own products or services.
If passed, AICOA could significantly alter how Requestly.co operates by potentially restricting its ability to promote proprietary tools or prioritize certain vendors within its marketplace.
Federal Trade Commission (FTC) Enforcement on Dark Patterns (Ongoing)
The FTC is increasing its enforcement actions against 'dark patterns,' deceptive design practices in online interfaces that manipulate consumer choices.
Requestly.co must ensure its user interface and automation flows are transparent and do not employ dark patterns, potentially requiring design adjustments to comply with consumer protection regulations.
Cybersecurity and Infrastructure Security Agency (CISA) Software Bill of Materials (SBOM) Guidance (2022)
CISA has issued guidance encouraging and in some cases mandating the use of Software Bill of Materials (SBOMs) to enhance supply chain transparency and cybersecurity.
Requestly.co may need to integrate SBOM requirements for listed software to comply with evolving cybersecurity standards, impacting both vendors and buyers on the platform by providing greater transparency on software components.
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