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Executive Summary

Industries

Blockchain for ImpactKnowledge ManagementCommunity Building

Major Markets

France flagFrance
United States flagUnited States
United Kingdom flagUnited Kingdom

PositiveBlockchain.io Top Products

PositiveBlockchain Database
PositiveBlockchain Database
Positive Blockchain Database

Brand Positioning

PositiveBlockchain.io is positioned as the leading global hub for open-source data, knowledge, and community building at the intersection of blockchain technology and social/environmental impact, aligned with UN SDGs.

Customer Sentiments

Customer sentiment is overwhelmingly positive, driven by the perceived value of its comprehensive open-database, free access to resources, and strong community focus. The platform addresses critical pain points for researchers, project owners, and NGOs seeking reliable information and collaboration opportunities.

PositiveBlockchain.io Key Value Propositions

PositiveBlockchain.io offers a unique open-database of over 1400 impact-driven blockchain projects, serving as a critical knowledge and community hub. It connects diverse stakeholders, from academics to NGOs, enabling collaboration and accelerating the adoption of blockchain for social good.

Open Database of Impact Projects
Media and Knowledge Platform
Global Community Hub
Research Collaboration Facilitator

PositiveBlockchain.io SWOT Analysis

Strengths

Comprehensive open-database of impact projects.

Strong community and academic partnerships.

Global reach and non-profit mission.

Weaknesses

Reliance on contributor-based model.

Potential for data verification challenges.

Limited direct revenue streams.

Opportunities

Expand into new regional impact mapping.

Increase partnerships for data enrichment.

Grow influence as a thought leader.

Threats

Competition from similar platforms.

Rapidly evolving blockchain landscape.

Sustaining funding and contributions.

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

PositiveBlockchain.io Target Audience

View Details

Geographic Insights

Primarily based in France, PositiveBlockchain.io has a strong global presence, with significant user bases in North America and Europe, actively fostering worldwide collaborations.

Top Countries

France flag

France

20.5% market share

United States flag

United States

18% market share

United Kingdom flag

United Kingdom

10% market share

Germany flag

Germany

7.5% market share

Netherlands flag

Netherlands

5% market share

PositiveBlockchain.io Audience Segments

Impact Blockchain Project Owners

25-55 years

Male • Female

Global - Tech Hubs • Europe • North America • Asia

Academics & Blockchain Researchers

28-65 years

Male • Female

Global - University Cities • Research Institutions

Social Impact Organizations & Agencies

30-60 years

Male • Female

Global • Developing Countries Focus

Impact Investors & Corporate Strategists

28-60 years

Male • Female

Global - Financial Centers • Major Business Hubs

Web3 Platform & Ecosystem Builders

22-45 years

Male • Female

Global • Online Communities

Social Media Usage Across Segments

Data shown in percentage (%) of usage across platforms

Recommended Marketing Strategiesfor PositiveBlockchain.io

Dedicated User Community

Foster a dedicated user community by creating a forum or platform where users can connect, share ideas, and provide feedback. This will increase user engagement, build brand loyalty, and provide valuable insights for product development and improvement, particularly relevant to the PositiveBlockchain.io's goal of facilitating collaboration.

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Leverage User-Generated Content (UGC)

Encourage users to create and share content related to their experiences with blockchain projects for social good, and feature this content prominently on the PositiveBlockchain.io platform. This will enhance credibility, build a sense of community, and attract new users by showcasing real-world impact, aligning with the organization's mission.

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Topic-Specific Newsletter Segmentation

Segment the PositiveBlockchain.io newsletter audience based on their interests and engagement with different topics within blockchain for social impact (e.g., SDGs, specific sectors). This allows for sending more relevant and personalized content, increasing engagement, click-through rates, and overall value for subscribers.

Learn more

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