Find stats on top websites

Major Markets

United States flagUnited States
Canada flagCanada
United Kingdom flagUnited Kingdom

Select a competitor

Edelman

Weber Shandwick

FleishmanHillard

Top Marketing Channels

Edelman

  • Content Marketing
  • Examples: Thought leadership reports, White papers, Blog posts
  • Campaigns: Edelman Trust Barometer, The Future of Work Report, Brandstand Study
  • Digital Advertising
  • Examples: LinkedIn Ads, Google Display Network, Industry-specific ad placements
  • Campaigns: Reputation Management Solutions Campaign, AI in Communications, Global Connected Consumer
  • Social Media Marketing
  • Examples: LinkedIn company page, Twitter updates, YouTube video series
  • Campaigns: Purpose-Driven Brands, DEI Communications, Climate Change Storytelling

Top Sales Channels

  • Direct Sales / Business Development
  • Client pitches, Networking events, Industry conferences
  • Strategic Partnership Initiative, New Market Entry Program, Executive Engagement Series
  • Referral Programs
  • Existing client referrals, Industry partner recommendations, Alumni network outreach
  • Client Success Stories Showcase, Partner Collaboration Program, Influencer Endorsement Campaign
  • Account-Based Marketing (ABM)
  • Personalized outreach to C-suite, Customized solution proposals, Dedicated client relationship managers
  • Target Account Deep Dive, Executive Thought Leadership Engagement, Bespoke Solution Design

Pierpont Communications SWOT Analysis

Strengths

Global reach and vast network

Strong brand recognition and reputation

Deep expertise in crisis communications and trust building

Weaknesses

Potentially higher pricing structure

Risk of 'big agency' bureaucracy

May be perceived as less agile than smaller firms

Opportunities

Growing demand for ESG communications

Expansion into emerging markets

Increased need for data-driven PR

Threats

Intense competition from boutique agencies

Rapid technological shifts in communications

Economic downturns affecting client budgets

Transform Your Ideas into Action in Minutes with WaxWing

Sign up now and unleash the power of AI for your business growth