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Business and Product Insights

Product Portfolio

The Retreat | Renovated 1 Bed, 1 Bath Apartment

The Enclave Classic Floorplan

The Reserve Classic Floorplan

Phillips Management Key Value Propositions

Phillips Management's key value proposition centers on offering a seamless digital renting experience through efficient processes and online tools. This allows tenants to find, apply for, and manage rental properties with ease, appealing to a digitally engaged audience.

Seamless Digital Experience
Diverse Property Portfolio
Tenant Support
Efficient Processes

Phillips Management Brand Positioning

Phillips Management positions itself as a modern real estate rental company providing a seamless digital experience for tech-savvy renters, emphasizing efficiency and online tools.

Top Competitors

1

Apartments.com

2

Zillow Rentals

3

Trulia Rentals

Customer Sentiments

Customer sentiment is likely mixed, with potential positive views from those who value digital efficiency, but negative sentiment from users encountering technical issues like disabled JavaScript, hindering their access. The initial technical hurdle suggests a potentially frustrating first impression for some users.

Actionable Insights

Prioritize a robust and accessible website that functions across various user configurations to fully deliver on the promise of a 'seamless digital experience'.

Products and Features

The Retreat | Renovated 1 Bed, 1 Bath Apartment - Product Description

The product is a specific floorplan within the Blue's Crossing Apartments, known as 'The Retreat | Renovated'. It is a one-bedroom, one-bathroom apartment located in Aberdeen, North Carolina, managed by Phillips Management Group. The listing includes a floorplan-specific walkthrough video tour and interior photos, indicating it's a rental property, likely targeting individuals or couples seeking an updated living space.

Pros

  • This renovated floorplan offers modern updates and an improved aesthetic
  • The inclusion of a walkthrough video and interior photos provides a comprehensive view for potential renters
  • Being a 1 bed, 1 bath unit, it is likely more affordable and suitable for single occupants or couples.

Cons

  • As a specific floorplan, availability might be limited, potentially leading to longer wait times
  • Being a 1 bed, 1 bath unit, it may not be suitable for families or individuals needing more space
  • The 'renovated' aspect might imply a higher rental price compared to non-renovated units in the same complex.

Alternatives

  • Other floorplans within Blue's Crossing Apartments would serve as direct alternatives, offering different sizes or configurations
  • Competitor apartment complexes in Aberdeen, North Carolina, offering 1-bedroom apartments would also be alternatives
  • Individual landlords or private rentals in the Aberdeen area could provide alternative housing options.

Company Updates

Latest Events at Phillips Management

News | Phillips Management Group

Phillips Management Group Announced as 2023 NAA Top Employers Award Winner. May 19, 2023. GREENSBORO, N.C. (May 19, 2023) – The National Apartment Association ...

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The Thayer Floorplan (2 Bed, 2 Bath) - Phillips Management Group

Why Phillips? Benefits · Company Events · News. Community Email Directions Apply ... For more information regarding PetScreening visit: http://matthewgrande.

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Northstone Apartments in Columbia, South Carolina | Phillips ...

Company Events · News. Search Email Directions Apply ... Back to the Top. Home · Our Story · Our Team · Search · Communities · Careers · Phillips Management Group.

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Search Apartments for Rent | Phillips Management Group

White Logo · Home · Search · About · Our Story · Communities · Our Team · Careers · Join Our Team · Why Phillips? Benefits · Company Events · News.

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